This Airline Ad About Emotional Reunions Is One You Might Love, Actually
Love, Actually may be a polarizing and cringe-inducing movie when viewed in 2018, but one moment inarguably holds up: the opening scene that shows touching, real reunions in Heathrow Airport's arrivals...
View ArticleCriteo’s Revenues Dip 5% as It Counts the Cost of Apple’s Cookie-Blocking...
Criteo posted a 5 percent year-over-year decline in earnings in the third quarter with revenues of $223 million, as the company continues to feel the impact of GDPR and Apple's embrace of...
View ArticleSpotify Threw a Colorful Day of the Dead Celebration to Honor Deceased...
D?a de los Muertos--or Day of the Dead--is upon us. The Mexican holiday kicks off on Halloween, serve as a day of celebration and remembrance for family and friends that have passed. This year, Spotify...
View ArticleBusinesses on Instagram Will Still Be Able to Search Hashtags on a Limited Basis
As part of changes to the Instagram Graph API (application-programming interface) that were announced in January and go into effect Dec. 11, the ability for businesses to search hashtags via the API is...
View ArticleMDC Integrates Social Content Shop Attention Into Media Agency Assembly
Assembly, the MDC Partners-owned full-service media agency, announced the integration of social content shop Attention into its business, bringing creative capabilities in-house. "There is a trend of...
View ArticleThe Two Teams That Played in the 2018 World Series Dominated Facebook,...
The 2018 World Series champion Boston Red Sox also hoisted the trophy for the most growth on Twitter and Instagram in October, while the runner-up Los Angeles Dodgers led Facebook in growth, according...
View ArticleReese’s Halloween Vending Machine Lets You Exchange Trash Candy for the Good...
In the hierarchy of Halloween candy, there are generally three tiers: At the top, obviously, are full bars, the Holy Grail of trick or treating. Then there are the mid-range favorites, like snack-size...
View ArticleTwitter Is Now Allowing Users Who Report Spammy Tweets to Provide More...
Twitter is now enabling its users to provide more information on the posts that they report as spam. The social network announced in a Twitter Safety tweet that users can specify the type of spam they...
View ArticleHow These 7 Horror Films Pushed the Boundaries of Movie Marketing
In the underappreciated 1993 movie Matinee, John Goodman plays a producer of B-grade horror movies with a penchant for the theatrical. Set in 1962, he's out to promote his new film Mant, about a man...
View ArticleAd Loads Continue To Rise in the U.S., According to New Report
While some broadcasters have taking steps to lower ad loads, they continue to rise in the U.S., according to GroupM's annual State of Video report. Overall, ad loads rose from 10.9 minutes per hour...
View ArticleYahoo Just Launched Live Programming on The Roku Channel
Live and linear news content is now available on Roku from Yahoo News, Yahoo Finance, HuffPost, Makers and Yahoo Sports. Live, daily and long-form programming will be available on "Yahoo," a service on...
View ArticlePinterest Debuts Promoted Carousel Ad Formats
Pinterest has introduced a self-service ad format called Promoted Carousel that lets advertisers include up to five images in their spots for the first time. Promoted Carousel ads can be served in...
View ArticleBurger King Turned Real Car Crashes at Its Restaurants Into Ads Encouraging...
Burger King raised quite a few eyebrows last year with its Burning Stores print ad campaign, which featured real fires at the chain's locations alongside a simple message: "Flame grilled since 1954."...
View ArticleTwitter Starts Spreading the Word About the 2018 U.S. Midterm Election
Twitter is doing its part to keep its users in the U.S. informed about the 2018 midterm election Nov. 6. Starting Thursday, people in the U.S. began seeing Election Day countdowns in their timelines,...
View ArticleSnapchat Is Kicking Its Election Day Efforts Into High Gear
With Election Day fast approaching in the U.S., Snapchat is ramping up its efforts to get people to the polls and keep them informed. The messaging application announced a deep integration with...
View ArticleAmazon Kicks Off the Holiday Season With a Global Ad Starring Its Joyful...
The second day of November could feel a little early to start airing holiday ads, but there's nothing wrong with spreading a little joy--especially now. To that end, Amazon has popped the top off the...
View ArticleThe Weirdest Objects Turn Into Deadly Weapons in This Clever New Video Game...
Resourcefulness is not only a skill; it's an underrated art form. The ability to turn an unassuming object within your reach into the most useful tool in your arsenal will undoubtedly get you far,...
View ArticleWhy Kohl’s Is Surviving and Thriving During the Retailpocalypse
The retailpocalypse is upon us, with household names like Sears, Claire's and The Bon-Ton filing for bankruptcy over the past year. But some stores, like Kohl's, are managing to buck the trend. In...
View ArticleIn a Powerful Veteran’s Day Ad, Ancestry Shows That American Heroes Come From...
The journey of finding out one's heritage can be powerful, with surprises at every turn. Everyone has a unique history and Ancestry, long in the game of mapping family trees, has used storytelling as...
View ArticleThe Vegas Golden Knights Stayed Strong on Facebook, Twitter, Instagram in...
The Vegas Golden Knights' 2018-19 National Hockey League season may be off to a slow start in the standings, but the second-year club is red-hot on Facebook, Twitter and Instagram. According to social...
View Article