Revolving Door Roster Updates: Betty, Dentsu, Sid Lee & More
AF&G AFG& (Avrett Free Ginsberg) has promoted two leaders from within its ranks. Dawn Terrazas assumes the role of president of North America and LATAM and Amy Adams assumes the role of...
View ArticlePerplexity Is Referring Modest Traffic to Publishers, Even to Those Who Try...
Publishers are starting to see referral traffic from AI search engine Perplexity, according to data from three sources. The New York Times, The Guardian, and Forbes are all seeing traffic referrals,...
View ArticleIt’s All ‘Smiles’ Following Gut New York’s First Campaign for Heinz
Gut New York's first campaign for Heinz was a messy one--in a good way. Kraft Heinz in-house agency The Kitchen also provided support for "Heinz Smiles," consisting of three ads in which fans of Heinz...
View ArticleWBD Ad Sales Chief Jon Steinlauf Exits
After more than three decades, Jon Steinlauf is exiting Warner Bros. Discovery. Bruce Campbell, the company's chief revenue and strategy officer, made the announcement Friday in a note to staff, saying...
View ArticleHere Are the Cable News Ratings for September 2024
From a weather perspective, September is the transition from summer to autumn/fall. For many, this period of the calendar is the sweet spot weather-wise as the blistering temps of the summer have gone...
View ArticleHere’s the Third Quarter 2024 Cable News Report
Below are the cable news ratings for the third quarter of 2024. The period from July to the end of September was busy for news. Calls for President Joe Biden to step down as the Democratic nominee grew...
View ArticleGray Sees Retirement of 2 Station GMs
Two general managers are retiring from Gray Media. Laura Long is retiring as the general manager of KNOE in Monroe, Louisiana effective October 4, 2024. In Sherman, Texas, Rick Dean will retire as the...
View ArticleDeSantis Administration Threatens Tampa Station for Airing Abortion Rights Ad
Ron DeSantis's administration is threatening Tampa NBC affiliate WFLA with legal action for airing an abortion rights campaign ad. The ad features a woman named Caroline who needed an abortion and...
View ArticleSesame Workshop CMO Samantha Matlin Exits as the Show Faces Changes
The top marketing executive at Sesame Workshop, Samantha Maltin, is waving goodbye to Big Bird, Cookie Monster, and Elmo, according to reports. Business Insider reported Friday that Maltin--who has...
View ArticleHere’s Where You Can See Donald Trump and J.D. Vance on TV This Week
With Election Day getting closer and closer, both presidential campaigns are stepping up their media game. Here's TVNewser's round-up of where you can expect to see former President Donald Trump and...
View ArticleBehold the Boogeyman: Brands Latch Onto Halloween for Creepy Campaigns
It wouldn't be a proper Halloween without a nightmare-inducing clown, and Six Flags obliges with just such a creature that terrorizes young housemates and then backseat drives them to a theme park...
View ArticleHow 3 Creators Found Brands to Back Their Content
Creators make it look like cranking out content is a breeze with slick posts for social media. But the reality is that creating content requires expensive high-end equipment like cameras and a...
View ArticleApple Wants Its iPhone 16 Pro to ‘Capture’ Amateur and Professional...
Apple is touting the filmmaking capabilities of its iPhone 16 Pro with "Capture," a short film that debuted Monday. Aoife McArdle directed "Capture," which salutes classic cinematic tropes with real...
View ArticleHere’s Where You Can See Kamala Harris and Tim Walz on TV This Week
It's media blitz time for Vice President Kamala Harris and her running mate Gov. Tim Walz. The Democratic duo are making multiple appearances on a variety of outlets this week as Election Day draws...
View ArticleNetflix’s Jake Paul and Mike Tyson Fight Secures Sponsorship Heavyweights
It's the first day of Advertising Week, and Netflix wants to deliver knockout partnerships for its upcoming Jake Paul vs. Mike Tyson fight. Top line The streaming service and Most Valuable Promotions...
View ArticleTicker: News Networks Mark the 1 Year Anniversary of the Oct. 7 Attacks
Top of the Ticker: Monday marked the one year anniversary of Hamas' Oct. 7 attack against Israel. The broadcast, cable and streaming news outlets marked the occasion by reporting from the region as the...
View ArticleMediaplus Lands Bosch’s International Media Account Across 38 Countries
Mediaplus, part of the Serviceplan Group, has won the pitch for the global media account of the technology and services giant Bosch. The independent agency group will now oversee media strategy,...
View ArticleATTN: and ADWEEK Team Up on Trends Platform Attention Sparks to Guide Marketers
Keeping up with trends is a necessary endeavor for marketers, but it can also be time-consuming, resource-draining, and costly. Help is on the way from media company ATTN: and ADWEEK. The...
View ArticleCBS News Determines That Tony Dokoupil’s Interview With Ta-Nehisi Coates Did...
CBS Mornings co-anchor Tony Dokoupil is currently under the public microscope for an interview that CBS News executives have now said did not meet the network's editorial standards. The interview and...
View ArticleMeta Expands Gen AI Tools to Video Ads As Platform Competition Ramps Up
Meta unveiled new generative AI ad tools focused on video generation capabilities, aimed at helping advertisers capitalize on the growth in watching video content on Facebook and Instagram, it...
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