TikTok Ad Performance Dips Following 14-Hour Shut Down
TikTok's dramatic 14-hour shutdown in the U.S. has left some advertisers grappling with a noticeable dip in user engagement, impacting campaign performance. In a memo sent to advertisers this week and...
View ArticleCNN Revamps Weekday Programming Schedule Amidst Layoffs
It's been a busy day for CNN. On Thursday morning, the network announced a 6% reduction in staff as part of a larger pivot away from its linear business to digital platforms. CNN followed that news...
View ArticleWhyHunger is the Non-Profit Partner of Cannes Young Lions
National CineMedia (NCM), the U.S. representative of the Cannes Lions International Festival of Creativity's Young Lions Competition, has selected WhyHunger as its official non-profit partner for 2025....
View ArticleMeta Denies Users’ Claims That It’s Forcing Them to Follow POTUS Account
The new administration has brought with it new social media conspiracy theories. Facebook and Instagram users in the U.S. claimed that they were being forced to follow President Donald Trump and Vice...
View ArticleCreator Marketing Platform ShopMy Raises $77.5 Million
Influencer marketing platform ShopMy has raised $77.5 million in a Series B funding round. ShopMy connects creators with brands to facilitate affiliate marketing partnerships. Creators use ShopMy's...
View ArticleNBC News Cuts 40 Employees as Part of Strategy Realignment
TVNewser has confirmed that NBC News trimmed its staff count on Thursday, laying off around 40 people across various departments. According to sources, these cuts affect close to 3% of its...
View ArticleHere’s Your Guide to 2025 Sundance Film Festival Brand Activations and Events
You've come a long way, Sundance. Forty years ago, in 1985, Robert Redford's Sundance Institute assumed control of the fiercely independent U.S. Film Festival held in the Utah ski town of Park City....
View ArticleReport: Abortion Pill Providers Cry Foul Over Actions by Meta
Meta has added a new topic to the list of its recent right-leaning actions, as several providers of abortion pills experienced issues that have been intensifying over the past two weeks, according to...
View ArticleTicker: Norah O’Donnell Signs off From the CBS Evening News
Top of the Ticker: After five years anchoring the CBS Evening News, Norah O'Donnell opened the Eye Network newscast for one last time on Thursday. "This has been an honor of a lifetime to anchor this...
View ArticleCreators Break Down the Problems That Instagram Needs To Solve in Its Big Bet...
Following the 75-day extension for a possible TikTok ban in the U.S., Instagram is aggressively courting top creators. Over the past couple of weeks, Instagram has rolled out a flurry of updates aimed...
View ArticlePoppi Will Advertise During Super Bowl 59
Prebiotic soda brand Poppi has confirmed that it will return to the Super Bowl this year, after advertising for the first time during last year's game. Poppi declined to share further details about the...
View ArticleBill Martin to Retire from KTVU in Oakland
Veteran meteorologist Bill Martin is retiring from Oakland Fox owned station KTVU after 33 years. Martin started working at KTVU in 1992 as the weekend meteorologist. "Over the years, he has become a...
View ArticleParamount Brings Live Shoppable Ads to the NFL Playoffs
Paramount is setting itself up for a big win in the AFC Championship game. Today, the company announced that, for the first time, it's bringing live, shoppable ads to Sunday's NFL playoff matchup...
View ArticleNerdWallet’s Super Bowl Teaser Stars a Chatty Beluga Whale
Not only do beluga whales have Einstein-level IQs, but at least one of the Arctic-dwelling creatures has been blessed with the gift of speech. That's according to a comedic 30-second teaser from...
View ArticleUnilever Aims to End Odor Taboos With Whole Body Deodorant
Just as the Inuit language has dozens of words for snow, social media users have come up with numerous playful terms for intimate body parts. To name a few: Booty. Peach. Jigglers. Ta-tas. These...
View ArticleNBC Washington Anchor Tony Perkins Back On-Air After Surgery
WRC anchor Tony Perkins has returned to the Washington, D.C. NBC owned station after recovering from surgery for prostate cancer. "The good news is, I am cancer free at this point," he told viewers,...
View ArticleKellogg’s Enlists a Dancing Rooster to Get Its Breakfast Groove Back
Kellogg's wants to put the swagger back into breakfast. The food giant has unleashed its refreshed rooster mascot, Cornelius, on the streets of Europe through a series of larger-than-life out-of-home...
View ArticleRewards App Fetch is Giving Away $1.2 Million During the Super Bowl
Football fans will have a lot to celebrate during the last two minute warning of the Super Bowl--even if their team is losing. That's because rewards app Fetch is making its Super Bowl debut by giving...
View ArticleCute Clydesdale Foal Makes Epic Journey in Budweiser’s Super Bowl 59 Ad
A horse walks into a bar. No, he literally does in Budweiser's Super Bowl 59 ad. After its Big Game teaser revealed the brand's full-length campaign would feature its smallest Super Bowl star in over a...
View Article5 Questions For… Will Cain
Meet the new kid on the 4 p.m. block. On Jan. 21, The Will Cain Show replaced Your World with Neil Cavuto on weekday afternoons and the Fox News ratings machine barely missed a beat. The newscast's...
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